The Social Network that is prevailing today - every one - your Dad, Mom, Teacher, Coach and even Spouse is a friend. You can't discuss politics on your own timeline as some of your friends will go mad at you. You probably hesitate to post of Music, Modeling, Dance or Sports related stuff on your time line because some of your friends may not like that. Above all - you are not paid except likes even if you are a super talented artist. No More.. with LatterBox and Role Dash Board - you want to be there where your peers are there. If you are a Business - you sell and promote your product or services in a Zone where your customers and Fans are there. Keep them happy by connecting with them Locally - every weekemd you can sponsor an event - Music, Dance, Modeling or Sports - anything that your Fans would like.